Phoenix, Arizona (MMD Newswire) May 16, 2012 -- Goldman Sachs has long been known for its domination of the financial sector, but there is one area in which the firm has, up until now, languished--and that area is social media. Indeed, the firm currently has minimal social media presence, compared to many of its competitors, but, according to a New York Times report, the agency is seeking to change that. Goldman is hiring a social media strategist, someone who will be in charge of projecting a positive brand image through the company's various social media accounts. This report only serves to highlight how vital social media presence has become for businesses--but if companies like Goldman Sachs are only now making good on the promise offered by social networking, how can smaller companies seek to compete? Logix9 is seeking to answer that question; the company has just launched a new series of Web-based tutorials, designed to help small business owners make effective, efficient use of Facebook, Google+, and Twitter.
That Logix9 would announce this kind of online training is hardly surprising. The company has long led the field in providing Web-based technology seminars to small and home-based business owners. The company's fields of instruction include Web design and basic HTML. Logix9 also provides insight into affiliate marketing, e-mail marketing, and more.
Now, the company will be offering Web-based training courses that focus on the use of social media for marketing purposes. These are not expansive or extensive looks at all of the features provided by Facebook, Google+, and Twitter. Instead, this training focuses on the most important practices for business owners, and the techniques that have been shown to produce real, positive results for the small business owner's bottom line.
All of the training offered by Logix9 follows this pattern, however. Each of the training modules is designed with a business focus. Additionally, these courses are intended to be practical for small business owners. The Web-based courses are mostly done by watching videos, which can be viewed in the customer's own time and at his or her own pace.
Logix9 has always designed its courses to be accessible even to online marketing novices, and these new social marketing courses are no exception. Even those with no previous marketing experience, and with little technical acumen, can benefit from Logix9's courses.
While Logix9's program is not meant to allow small business owners the capacity to compete with the social marketing power of a firm like Goldman Sachs, it is designed to help small business owners significantly improve their bottom line.
An Internet-based educational resource, Logix9.com provides instruction to small business owners. This program offers a variety of videos that individuals can view on their own time, allowing them to fit learning into their already busy schedules. The training modules presented cover a variety of topics, including web design, Internet marketing (including social media marketing), ecommerce, and more. To benefit users, each skill presented by the Logix9.com system is developed in an effort to improve the bottom line of small businesses.