New Website Launched Lists 2,400 Irish Bars In North America

February 4, 2010 (MMD Newswire) -- Irish bars are well known for their ‘buzzing' atmosphere, good craic and great beer. Irish brewers, Strangford Lough Brewing Company (SLBC) have taken the stress out of finding the best one to go to in any city and the result is a website featuring 2,400 Irish bars and taverns in over 50 states. Now, Irish bars from Boston to Seattle and Tel Aviv to Kathmandu, have one thing in common, they are all listed in www.irishbeerfinder.com.

The launch of this website is due to coincide with the launch of two of their Irish beers, St Patrick' s Best Ale and Legbiter Ale. Not only are they aiming to supply bars in 20 states inside a few months with their Irish ales, they are now trying to direct customers to Irish bars in all 50 states to celebrate the launch! For a small brewery from Ireland, they are intent on making large waves on the other side of the Atlantic.

Irish bands are already submitting their gig dates to be listed, allowing people to see which bars have live music playing. Picture the scene, while visiting some friends in a new city, the user searches online for "Irish Bar in Long Beach, California," instead of a list of bar names they have neither heard of or know of, the search reveals that the Galway Hooker band are playing in the Auld Dubliner next Saturday night and now they have the beginnings of a great night out.

Paul Wilson of the Galway Hooker band commented, "Its' great advertising for Irish bands as well, our fans have somewhere else to hear about our gig dates and we can even list our contact information on the site for other bars, to increase our bookings."

What is hoped to continue to be the biggest directory of Irish bars in the USA will soon be made available for anyone to use in any state in North America. Emma McCarey, Marketing Executive at Strangford Lough Brewing Company said, "We have made Irish Beer Finder an unbiased search engine for Irish venues in America. It is very easy to use and with features allowing bars to show their menus, events, photos and even promotions, we are hoping it will become the ‘Wikipedia' of Irish Beer."

Tony Davies, Managing Director of SLBC commented "The directory is the biggest of its kind and features over 2,400 Irish themed bars across all 50 US states. Irish Beer Finder.com is also free to use - for bars to be listed and for users to find their nearest Irish beer." Tony continued "We have even included a review system allowing customers to rate the Irish bars they have visited, which will give other customers an indication on the best venues for a night out."

Bars are listed by address, zip code or area, and the site provides a range of details and maps so anyone can contact or easily find their way to any of the premises in the directory. A selection of Irish quizzes are also available on the site which can be downloaded for pub quizzes, fundraisers or family gatherings, to test everyone's knowledge on Ireland.

Strangford Lough Brewing Company also recently ran an online Battle of the Bands (BOTB1) competition with the prize of a trip and gig in Las Vegas for the winning band. Grace Mercer, BOTB1 organiser said, "Battle of the Bands was a great success! Over 60 bands entered our Irish Music competition and the winning band, "The Rogues" will be performing in Diablo's, Light Management Group (LMG) in Las Vegas on St Patrick's Day 2010. BOTB1 gave us the opportunity to talk to Irish bars across the USA, all of which are featured in Irish Beer Finder. Look out for Battle of the Bands 2 which will be launched soon with an amazing prize of a trip to Ireland for the winning band."

To find an Irish Bar in North America, Irish Beer Finder will certainly point users in the right direction. SLBC plan to expand the Irish Beer Finder database to include Irish bars in other countries including Canada shortly. To enter bar details on this site, email emmam@slbc.ie. For further information about Strangford Lough Brewing Company visit www.slbc.ie. You can also follow them on Facebook (www.facebook.com/ StrangfordLoughBrewingCompany) and on Twitter (www.twitter.com/Irishbeerman).

ENDS

Contact: Emma McCarey, Marketing Executive, SLBC Ireland
Phone: +44 (0) 28 4482 1461
E-mail: emmam@slbc.ie

About SLBC
Strangford Lough Brewing Company was established in 2004 by Tony Davies and Bob Little in Ireland. SLBC is based in Killyleagh, Co. Down. Currently selling beer in Ireland the UK and Norway, SLBC has developed a unique method of exporting its product from Ireland, not in bottles, but in a concentrated form. This makes SLBC's Immigrant Beer one of the freshest on the market, while still containing all the goodness of Ireland.

There are SLBC Licensees throughout North America who are launching St Patrick's Best and Legbiter in February across the United States. For more information please visit our website www.slbc.ie

SLBC owns the registered trademark for St. Patrick's for ale, beer, lager and stout in the United States.