BankersAvenue.com adds hotels feature to its Social Networking portal
(MMD Newswire) July 1, 2009... BankersAvenue.com, an exclusive social networking website for the financial sector, and Expedia Affiliate Network (EAN) have today announced a partnership which will give Bankers Avenue members booking access to Expedia's hotel products through a white label portal on www.BankersAvenue.com.
The Expedia hotel offering currently encompasses over 100,000 properties across the globe, ranging from one to five star hotels, bed and breakfast properties, unique guest houses, self catering properties, gites and villas. The global scale of Expedia's product ensures highly competitive pricing and breadth of choice to the members of Bankers Avenue.
Since its launch in early 2008, BankersAvenue.com has steadily climbed in popularity among bankers and finance professionals and now has more than 1500 members, and hundreds of pending invitations. The members represent over 600 financial companies of all sizes. This independent platform provides a place for finance professionals to exchange views, meet like-minded people, and discuss issues that concern them the most.
Emiliano Caradonna, the founder of Bankers Avenue, comments, "We've partnered with Expedia to give our members attractive offers for their hotel booking plans."
"We have been gathering feedback from our members regarding their preferences and suggestions for the site and specifically asked them which feature they'd like to see added to the portal. More than 80% wanted something that would save them sufficient money in the tough economic times. A good proportion also wanted a feature that could help reduce their travelling expenditure. So the partnership with Expedia was the ideal fit giving our members a fast and efficient way to make hotel bookings."
Cameron Jones, Director of Business Development for EAN EMEA, comments, "Expedia's global product offering and the ease of integration of our white label solution was key to forging the partnership with Bankers Avenue. We offered a solution that could be tailored to the partner's business needs and in this case tailored to the needs of their members."
Founded by Emiliano Caradonna a banker himself, Bankers Avenue offers other existing features to its members including a golf group, blogs, updated industry news, the latest situation of leading global stock market indices, a jobs board where members can flag openings and external links related to financial jobs.
As part of the partnership Bankers Avenue has devised and implemented their own reward system for their users passing on a share of any marketing fees that Bankers Avenue receives from a hotel booking to the person that made the booking, the member that originally invited the person making the booking to join the site and a portion for the company itself.
Currently EAN works with more than 10,000 private label partners across the globe. In EMEA these include Greenbee, Avis, Tiscali, Eurostar, Lonely Planet, Moto GP, Sky, Ab-in-den-Urlaub.de, Travelpartner.se, Holland.com, Weg.de, eDreams and 20 airline partners including Alitalia, Pegasus and SAS airlines. EAN global partners include Radisson Hotels & Resorts, Hyatt Hotels & Resorts, American Airlines, JAL, Air China, The New York Times, LA Times, Miami.com and Foxnews.com.
-ends-
For more information on Bankers Avenue, please visit www.BankersAvenue.com or contact info@bankersavenue.com
For further media information on EAN, please contact:
Kate Hopcraft
PR Manager, EAN
T: 020 7019 2165
E: khopcraft@expedia.com
EDITOR'S NOTES:
About Expedia Affiliate Network:
Expedia Affiliate Network (EAN), part of the Expedia Inc group, partners with more than 10,000 private label partners globally, among them many pre-eminent airlines, top train companies, portals and market-leading online travel agencies including, Greenbee, Avis, Tiscali, Eurostar, Lonely Planet, Moto GP, Sky, Ab-in-den-Urlaub.de, Travelpartner.se, Holland.com, Weg.de, eDreams, Radisson, SAS, Hyatt American Airlines, JAL, Air China, The New York Times. LA Times, Miami.com and Foxnews.com. EAN's distribution platform allows these partners to offer their website users access to Expedia's highly competitive travel products, including hotels, dynamic packages, car hire, flights, insurance and destination services, and benefit from unrivalled supply quality, and leading merchandising tools. Further information about EAN can be found at www.expediaaffiliatenetwork.co.uk.